Even before Tadano started its direct operations in the Oceania region in 2010, its brand has been highly recognised as one of the Japan-based world’s leading mobile crane manufactures. Tadano Oceania Pty Ltd is a 100%-owned Tadano group company and has been dramatically enhancing Tadano’s capability to fulfil our customers’ expectations in sales and equipment, support of new and used mobile cranes, including service, technical product support, and spare parts supplies in the Oceania region.
Our market share of Rough Terrain Cranes and Truck Cranes in Australia already reached 61% and 55% in 2014 respectively, and has been rapidly developing our presence and reputation in the product segments of All Terrain Cranes and Telescopic Boom Crawler Cranes. Our strategic network provides coverage all around Australia and the Oceania region, with a regional headquarters and service workshop in Brisbane, a sales branch and service workshop in Sydney, a sales branch and allied service workshop in Perth, and allied service agents in Western NSW, Darwin, Adelaide, New Zealand and Papua New Guinea.
Nobody has built more hydraulic cranes over the past 65 years than Tadano, but our mission has been the same since day one: to provide quality machines for society’s changing needs. We believe that because machines exist to serve people, our products must benefit not only their owners, but also the community and the environment we all share. With state-of-the-art operating systems and field proven design features, Tadano has become a technology leader in the pursuit of these ideals.
We practice our three core values throughout every function of our business from manufacturing through to distribution; safety, quality and efficiency. You can expect nothing less from us, a mobile crane manufacturer leading the way both globally and locally.
Tadano Core Values
With our unwavering core values of safety, quality, and efficiency, we place top priority on the safety of our customers and the greater community. Through strengthening the quality of our products, services, and business operations, we in turn hope to contribute to the improved operational efficiency of our customers. These values not only strengthen our company culture but also stand behind every product we deliver.
We are expanding the Tadano brand worldwide by adding value across the entire product life cycle, including the delivery of superior, high-quality products, the provision of a full range of services, and the maximization of the value of our used cranes.
The SAFETY of our products and the safety in the workplace have top priority for TADANO. We always endeavour to provide our customers and our society with safe hoists and to provide our employees with a safe and healthy working environment.
The second core value of TADANO, QUALITY, relates to our internal business processes, products and services. By continually improving our internal processes in the sense of “total quality management”, we can offer reliable products and services.
EFFICIENCY represents the third core value of TADANO. We work passionately to provide hoists, from which our customers can benefit economically over the entire product life span and which contribute to the responsible handling of our environment.